Golden Whale to Revolutionize iGaming with AI-Driven Solutions.

Golden Whale, a pioneering provider of data-driven services for the iGaming industry, has entered into a strategic partnership with Swiss Casinos. The collaboration aims to integrate advanced artificial intelligence (AI) and machine learning (ML) capabilities into Swiss Casinos’ land-based and online platforms, including swisscasinos.ch.

Partnership Enhances Swiss Casinos’ iGaming Operations.

Swiss Casinos CEO Marcel Tobler has emphasized the importance of adopting a data-driven culture to maintain leadership in Switzerland’s competitive iGaming market. Golden Whale, with its expertise in transforming complex data into real-time, actionable insights, is well-positioned to support this goal.

Golden Whale will introduce its proprietary AI systems, including Foundation and LOOPS, to enable real-time behavioral predictions and automated decision-making. These technologies are designed to improve retention rates, optimize customer journeys, and increase lifetime value (LTV).

Boosting iGaming ROI with Personalization and Predictive Tools

The partnership will allow Swiss Casinos to implement personalized marketing strategies using real-time data. Benefits include:

• AI-powered tools that continuously learn and improve: Improve retention and enhance specific campaigns with AI/ML-generated, highly accurate and fast predictions of LTV and ROI that can improve results with each new iteration.
• Real-time data-driven incentive guidance: Personalise the user experience and platform economics with tailored recommendations and enhanced bonus discipline that adapts and is optimised based on individual user behaviour.
• In-session churn prevention: Detect and respond to churn risks in real time by proactively engaging with the customer while they’re still on-site. 

Of course, with that merely being the tip of the iceberg in terms of the advanced optimisation features that Golden Whale provides, both parties are looking forward to rolling out the technology on the Swiss Casinos network and discovering where it can have the greatest impact.

Eberhard Dürrschmid, Chief Executive Officer at Golden Whale, said:

As one of Switzerland’s most established casino brands, we’re honoured at the trust Swiss Casinos has placed in our solutions and can’t wait to explore how we can take their operations to the next level. Through our combination of AI and machine learning, we’ll provide tailored recommendations, insights and enhanced platform control that boost both acquisition and retention while provably generating the maximum uplift.

Marcel Tobler, Chief Executive Officer at Swiss Casinos, said:

Incorporating the latest AI and ML technology is mandatory for businesses aiming to remain competitive in today’s iGaming landscape, so we’re delighted to be partnering with Golden Whale to stay ahead of the game. By using their advanced suite of data-driven tools on our network, we’ll be able to provide a more personalised service to players that promotes sustained engagement and a better all-round user experience.

Read Also: Spinomenal nets content partnership with Fair Play Casino